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FilmCenter
Designed by
Chris Trivizas
Designer Website
http://www.christrivizas.eu/
Twitter
http://twitter.com/#!/ChrisTrivizas

Description

This logo is directly associated with the cinema, as it depicts the first thing that the viewer sees when he enters the movie theatre: the rows of seats in front of the projection screen. This is a familiar image, which is understood by young and old, alike. The style is intentionally minimalistic and austere, so as to project the values of status and quality, which lie at the heart of Film Center’s philosophy. The contrast of black and white is dynamic and draws attention. At the same time it lends a charmingly retro tone to the logo design, by creating allusions to black and white cinema.

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